Digital Marketing Executive - Bristol - Central

Digital Marketing Executive

Bristol – Flexible Working

My client is one of the UK’s leading app and digital platform within their sector. Their product helps their customers search nationwide for certain products, plan ahead, share updates and overall give their customers a peace of mind and the confidence to go about their day with this digital platform. They have market leading technology brand and are a high growth company in scale-up phase. They have major financial banking from some big names and as a company they are looking for serious growth and that is starting within the tech team.

Role Overview:

As a Digital Marketing Executive, you’ll support in the creation, delivery, execution and reporting of the digital marketing strategy, with a key focus on building visibility for the brand, driving app downloads and increasing conversion rates to paid products. You’ll own the day-to-day management of digital and CRM campaigns, whether directly or with partners. You will play a key part in the project to redevelop the company’s website. You’ll also identify opportunities through various digital channels to help increase brand awareness and acquisition.

In this role you will work closely with other team members and agencies to develop appropriate creatives and communications, and work with the content team. This is a great opportunity for a go-getting digital marketer who wants to apply their experience within a purpose-led business. Reporting directly to the Digital Adoption Manager, you will have the opportunity to learn, test and grow within a supportive and driven team.

Key Competencies:

• At least 3 years’ experience working in similar digital marketing roles either in agency or in-house
• Experience of successful digital marketing across paid and social media including setting up campaigns and reporting
• You’ll identify opportunities through various digital channels to help increase brand awareness and acquisition through the use of media and tools such as Facebook Ads, LinkedIn, YouTube Ads & Google Analytics.
• Experience of working with third party agencies to create impactful content and creatives
• Distinct advantage to have worked on a website redesign project
• Experience collaborating with departments across an entire organisation
• Experience of using some of the following platforms: Content Management Systems such as WordPress or Drupal, Reporting such as Google Analytics and App Store Connect / Google Play Console.

Required Skills:

• Ability to communicate confidently with people from any level of the business
• Fluent in digital platforms
• Creative-minded, both to identify opportunities and to solve problems
• Experience of working in a high-growth environment, able to move at a high pace yet with the highest standards of quality
• Analytical, with a high level of competence in Excel
• Good attention to detail
• Strong organisational skills

Required Attributes:

• Degree-level educated (or equivalent)
• Goal-driven
• Tenacious
• Positive, can-do attitude
• An affinity with technology
• A passion for sustainability
• Self-motivated
• Team player

Benefits:

• Salary is dependant on experience
• Performance-related annual bonus scheme
• Pension & Benefits scheme
• Flexible working options available
• Professional training and mentoring to extend your skills
• Opportunity to experience an electric vehicle via our car share account